6-9 March 2025, The NEC Birmingham

Trade exhibitors

Trade exhibitors 2024 | Crufts

The registrations for a trade stand at Crufts 2024 are now closed. Check back in August 2024 to register your interest for Crufts 2025.

10 reasons to be at Crufts

  • Premier Dog Show: Crufts stands as the foremost dog show globally, showcasing the best of the best.

  • Extensive Media Coverage: In 2024, Crufts garnered over 10,000 press mentions, with an estimated advertising value exceeding £38 million and a combined audience of over nine billion people.

  • Massive Attendance: With over 155,000 visitors across four days in 2024, Crufts draws a large and diverse crowd of dog enthusiasts.

  • Television Coverage: Televised on More4 and Channel 4, Crufts boasts an average of over eight million viewers, with more than 16 hours of broadcast time.

  • Online Engagement: The Crufts website attracts over 3.5 million views leading up to and during the event, providing extensive digital exposure.

  • Extended Stay: Half of Crufts visitors spend more than four hours at the show, ensuring ample time to explore and enjoy the offerings.

  • Popular Trade Stands: Trade stands are a highlight, with 85% of visitors exploring them, offering a diverse array of products and services.

  • High Visitor Satisfaction: Over 93% of attendees rated the show as 'excellent' or 'good', indicating high levels of satisfaction.

  • Dog Ownership: Reflecting the love for canines, 83% of Crufts attendees own a dog, fostering a community of fellow enthusiasts.