Art of Crufts: the timeless, limited-edition collection for dog lovers

In 2024 we released our first ever limited-edition merchandise range, 'Art of Crufts'. Through an elegant Art Deco design that mixed heritage with contemporary style, this striking collection brought to life the beautiful relationship between humans and their four-legged best friends. The full range launched to great delight at Crufts 2024 and was available across a range of products, including hoodies, tote bags and mugs, plus the coveted numbered collectors print, framed and ready to be proudly displayed.
This collection truly evoked the spirit and excitement of Crufts, and allowed passionate visitors to take the magic of the world’s greatest dog show home with them.

Due to popular demand, we're thrilled to have launched the next limited-edition collector's piece in our Art of Crufts range.
Our stunning 2025 collection continues the use of Art Deco design with a bold and dynamic illustration that not only celebrates the incredible bond between humans and their dogs, but also captures the joy and excitement uniquely experienced at Crufts.
Wondering how you can get hold of the next piece to add to your collection?
The Art of Crufts 2025 range is available to shop online now, while stocks last. Shop now to avoid missing out.
We hope you love it as much as we do.